Demand for Special Home Features Wane while Energy Conservation Options Remain Popular
Tuesday, 06 October 2009 10:21
In light of the downturn in the housing market and overall economy, homeowners are still adding energy-efficient options and low maintenance produces, while showing a lessened interest in special features such as home theaters, guest wings and three-car garages. Business conditions at residential architecture firms are stabilizing with the entry-level housing market showing a movement towards recovery.
These findings are from the American Institute of Architects (AIA) Home Design Trends Survey for the second quarter of 2009 that focused on emerging home features: systems, technologies and function rooms in the home.
“There has been a decrease in popularity for certain energy-efficient products or systems, but overall they continue to be in demand from homeowners,” said AIA Chief Economist, Kermit Baker, PhD, Hon. AIA. “And reflecting the current economic conditions, we have also seen a significant drop in the investment in theaters, guest or kid wings, mud rooms and other specialty features.”
The new Museum of Liverpool that has just opened on...
AIA Home Design Trends Survey highlights
2009
2008
Home offices
43%
39%
Mud rooms
25%
32%
Hobby / game rooms
8%
8%
Au pair / in-law suites
7%
16%
Three or more car garages
-15%
-6%
Home theaters
-17%
-19%
(% respond. report. popularity of room “increasing” minus % report. “decreasing”; Q2:)
Products
2009
2008
Energy-efficient
80%
79%
Low maintenance
72%
70%
Tank-less water heaters
70%
88%
Water saving
62%
62%
“Green” flooring
59%
69%
Synthetic materials
59%
62%
Recycled materials
46%
60%
(% respond. report. popularity of products “increasing” minus % report. “decreasing”; Q2:)
Systems / technologies
2009
2008
Solar panels
55%
64%
Wireless systems
46%
49%
Geothermal heating / cooling
46%
48%
Energy management
40%
54%
Water reclamation
31%
41%
Air purification
19%
37%
(% reporting popularity of system “increasing” minus % reporting “decreasing”; Q2:)
Special home features
2009
2008
Alt. insulation (e.g. panels; foam)
68%
69%
Extra insulation
65%
68%
1st floor master bedroom
48%
n/a
Ramps / elevators
37%
43%
Easy-to-use features
36%
34%
Hurricane resistant design
28%
32%
(% reporting popularity of system “increasing” minus % reporting “decreasing”; Q2:2007)
Housing market business conditions
The extended slowdown in the housing market is showing signs of stabilizing with the residential billings index increasing almost 20 points over the past two quarters. The national billings index was 38 for the second quarter (any score below 50 indicates a decline in activity), up from the low mark of 24 the previous quarter. Inquiries for new projects also increased to a mark of 47 following a score of 35 in the first quarter of 2009.
Specific construction segments
2009
2008
Additions / alterations:
26%
26%
Kitchen and bath remodeling:
25%
22%
First-time buyer / affordable home market:
-13%
-46%
Move-up home market:
-35%
-44%
Custom / luxury home market:
-45%
-27%
Townhouse / condo market:
-49%
-49%
Second home:
-70%
-53%
(% of respondents reporting sector “improving” minus % reporting “weakening”; Q2)